1. Distinguish between international and domestic marketing with suitable examples.

2. What role has technology played in international marketing? Discuss with the help of examples.

3. What are the dominant elements of an integrated marketing plan? Do you think that standard promotional tools such as coupons, premiums, etc. will be equally effective in international markets? Discuss.

4. What factors make controlling international operations more complex than controlling domestic marketing activities? Explain with the help of a specific example.

5. Write short notes on following

a) Environmental concerns in international marketing

b) Cultural influence on business negotiations

c) WTO