NMIMS SEM 2 JUNE 2025 SOLVED ASSIGNMENTS
Business Communication
1. The Mumbai Municipal Corporation (MMC) is planning a large-scale renovation of the Chhatrapati Shivaji Maharaj Terminus (CSMT) railway station. To ensure the project’s success, the MMC decides to hire an external contractor with expertise in historical restoration and modern infrastructure. What key factors should the MMC consider when evaluating the bids received in response to their RFP for the CSMT renovation project?
2. Aryan Industries, a textile company in Surat, is launching a new line of sustainable fabrics. They plan to use social media, email marketing, and press releases to promote their products. However, their previous marketing campaigns have been inconsistent and lacked a clear brand voice. How can Aryan Industries ensure consistency and professionalism in their communication to project a strong and credible company image for their new sustainable fabric line?
3. A small handicraft business in rural Rajasthan, “Desert Designs,” struggled to reach customers beyond their village. They adopted a mobile-first strategy, creating an online store accessible via smartphones and utilizing social media for marketing. This allowed them to connect with customers across India, receive online payments, and significantly expand their business.
Answer the following questions in light of the information provided.
a) How has the mobile revolution contributed to economic growth and empowerment, particularly in the Indian context?
b) Discuss the role of mobile technology in bridging the digital divide and fostering inclusivity in India.
Business Law
Q1. Intellectual Property Rights are an important asset for an organization. In today’s competitive business environment there is a need to protect and enforce Intellectual Property Rights. Please highlight the nature and types of Intellectual Property Rights and give one real life example on how businesses can achieve competitive advantage through Intellectual Property Rights?
Q2. Environment Protection is a key objective linked to business goals and it impacts organizations, if they violate laws governing environment protection. Authorities like National Green Tribunal have come down heavily on organizations that violate such laws. List down two (2) judgments/orders where the National Green Tribunal has passed orders/directions to ensure protection of environment, and which has adversely impacted businesses.
Q3. Healthcom is an Indian health tech company that has products which deploy cardiology monitoring technology in India. Healthcom’s products are always approved by the DCGI (Drug Controller General of India) and only then they are launched in India. Healthcom has received a request from a Public Information Officer of the DCGI’s office to disclose all technical details and commercial information of the patented technology that it uses in its products. This request is based on a RTI application which the Public Information Officer has received from a consumer in India. In light of the above facts, can you advise Healthcom on:
A) Whether Healthcom is required to disclose such information under Right to Information Act, 2005? Can it deny the disclosing of such information especially if it is requested under Right to Information Act, 2005?
B) List of exemptions from disclosure of information under Right to Information Act, 2005 and the relevant legal provisions. Exemptions from Disclosure under the RTI Act, 2005
Essentials of HRM
Q1). Fusion Food Mart is a family-owned Indian supermarket chain, Anil Kumar, its present Chief Executive Officer (CEO), is the grandson of the organisation’s cofounder. The company never planned too much on the HR Plan they did HR planning as and when required Anil’s daughter, Ravina, is the president of the company, appointed you to develop an HR plan for a Fusion Food Mart having branches in major towns in India: What specific external and Internal factors would be important for you to consider.
Q2). Satya Sai InfoTech is an Information Technology Company in Hyderabad. The five year old company now wants to expand its branches to Bangalore, Gurgaon and Mumbai so they realize to create a vibrant human resource department for managing people functions. You have been appointed as their GM – HR. Explain to the company management, what will be the scope of your department in this expansion and justify the need of HR department.
Q3). Rohit is working as a Sales Executive from past three years in an FMCG company. He is a very hard working and dedicated employee. His performance has also been good consistently but in the absence of good connection with the immediate boss Ashok he never got his fair share of success. In this situation he searched a job and wants to resign. He communicated the same to Ashok who is his reporting Manager. Ashok knows about his hard work and realized the injustice happened with him. Ashok knows it happened in the lack of proper appraisal system and lack of career planning but now he can’t do anything expect to lose an important talent
A) Suggest Ashok in developing an appropriate appraisal Why the effective Performance appraisal system required?
B) What is career planning and why it is important? In the absence of incentives does career planning help in retention? Mention all the pros and cons of career planning.
Operations Management
1. Discuss the importance of an effective layout design in operations management and compare the various layout types commonly implemented in manufacturing and service industries, outlining their advantages and disadvantages. Then, evaluate the specific challenges and opportunities related to both electric vehicle (EV) assembly plants and traditional automotive assembly lines. Conclude by recommending the most appropriate layout for each, justifying how the chosen layout optimally addresses the distinct requirements and operational challenges of each format.
2. Amazon Fresh is a prominent online grocery delivery platform that has gained popularity for its seamless operations and timely deliveries. A crucial factor contributing to its success is its advanced inventory management system. Discuss the concept of Amazon Fresh and how it differs from traditional brick-and-mortar grocery stores. Highlight various inventory management techniques commonly used in the e-commerce grocery industry and evaluate the key components and strategies implemented by Amazon Fresh to ensure operational efficiency and enhance customer satisfaction.
3. A renowned artisanal coffee shop chain is planning to open a new mid-sized outlet in your locality. Leveraging their expertise in brewing and branding, they are confident about efficiently managing the new coffee shop’s operations. The shop’s offerings and the associated requirements are as follows:
Standard single orders (e.g., cappuccinos, lattes): Require 1 barista for 5 minutes per order.
Extended multiple orders (e.g., group orders): Require 2 baristas, each working for 8 minutes per order.
Custom beverages (e.g., personalized drinks): Require 3 baristas, each working for 10 minutes per order.
The demand forecast for the next four weeks is as follows:
Order Type Anticipated Demand (Next 4 Weeks)
Standard single orders 3000
Extended multiple orders 1500
Custom beverages 500
a) Estimate the aggregate capacity required to fulfill the anticipated demand for the next four weeks. If the coffee shop employs 15 baristas, working 6 days a week for 8 hours per day, calculate the current capacity available. Compare the required capacity with the available capacity to determine if the shop can meet the demand. If not, calculate the additional capacity needed.
b) Propose strategies to address the issue of underutilization of capacity and calculate the number of baristas required to meet 100% capacity utilization.
Strategic Management
1. You are the CMO of Godrej Consumer Products, and sequentially sales are dropping every quarter – and the steepest decline (~10%) has happened in in this quarter. Naturally, the management is worried about this situation. In these circumstances. Analyze the reasons for the dropping revenue. What strategic approaches would you suggest in this situation? Give valid reasons to support your answer.
2. Given the size of the Indian market, the NBA is keen to expand into India and they have hired your Consulting firm to advise them. Describe (at least two) tools you’d use in your analysis and why you’re choosing them. Summarize your Action Plan and a high-level timeline.
3. You are the Head – Marketing Strategy for X-India. Your business is dependent on Paid Accounts and Advertising. However, despite the large number of consumers using your app, Advertising Revenue has been flat for the past 3 quarters. In this situation…
a) Create a strategy to attract advertisers. Provide examples to support your answer.
b) Develop two strategies to communicate with your advertisers.
Decision Science
1. Calculate Quartile Deviation from the following
Earnings (Rs) Number of Persons
25 25
26 70
27 210
28 275
29 430
30 550
31 340
32 130
33 90
34 55
35 25
2. Calculate Median from the following
Class – Interval Number of Students
0-10 5
10-20 8
20-30 7
30-40 12
40-50 28
50-60 20
60-70 10
70-80 10
3.a) A bag contains 6 white and 4 black balls. Two balls are drawn at random one after another without replacement. Find the probability that both drawn balls are white.
3.b) In an intelligence test administered on 1000 children, the average was 42 and standard deviation was 24. Find the number of children exceeding a score of 50.
